About

Hi, we are Sander and Wilson. We deal in Red Dust. It’s the magic ingredient in the films that we make. Visual stories is what we like to call them. Stories that ring true. That are convincing and moving. They’re the only ones that matter. Stories about you or your brand. Stories for your audience.

Like the ones we’ve made for KBC, Weber, Filliers, Zelfbouwmarkt and Europ Assistance. Or to be more precise: for their audiences.

EASE OF MIND

Do you like dealing with lots of different partners to get a job done? Our guess is you don’t. Well, here’s some good news! Red Dust means Full Service Film Production: we are a one-stop shop from concept creation through to postproduction. And we work with the best: scriptwriters, copywriters, DOPs, directors, editors, producers… Whatever your project needs, this passionate bunch of freelancers and in-house specialists are ready for it, and we’re kind of crazy about them. Work with us, and you’ll understand why.

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ONE TARGET: BULL’S EYE

Do you enjoy a good story? Of course you do. So does your audience. Let’s focus on them. They are the ones that need to buy your product/service. But how can you really reach them?
Getting a commercial message across is not an easy thing to do. But we’ve done it. We’ve made bull’s eye commercials on national tv and in cinemas. We’ve made branded content, case movies, documentaries that have proven to be right on target. How? Get in touch and we’ll tell you.

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“THE MOST POWERFUL ELEMENT (IN ADVERTISING) IS THE TRUTH.”

Style matters. So does the truth, and it definitely sells. We believe in the truth. That is why we like to tell true stories. Long ones and short ones. They are what your audience likes. But how do you tell the truth? Because style matters, remember?

The answer lies in this quote by the great American ad director Bill Bernbach: “The truth isn’t the truth until people believe you, and they can’t believe you if they don’t know what you’re saying. And they can’t know what you’re saying if they don’t listen to you. And they won’t listen to you if you’re not interesting. And you won’t be interesting until you say things imaginatively, originally, freshly.”

True that. Now add some Red Dust, and here is what you can expect: a stylish documentary look and feel, with emotion and atmosphere being the key elements. The result is straightforward pureness through which your audience will identify with your brand. Because they recognise truth. In content and in style.

This is what it looks like.