Sport Flanders

Sport Flanders

Sport Flanders

Gelotology

by Wilson Verstreken

“In a world that is picking up speed,
people tend to lose themselves. Especially children.”

But sport unites. So sport Flanders set up a campaign to get more people to join sports clubs.

Our job? Mix motion and emotion in a national tv spot that focuses on kids.

You’ll see no actors, only real people, real emotions. And a lot of emotion.