For this playful new ALDI x Emoji spot, we teamed up once again with agency Serviceplan. Director Ralf Demesmaeker and the VFX wizards at Colorbleed focused on lively, playful reactions and just the right kind of energy to bring this joyful world to life.
The idea? Emojis popping up where you’d least expect them: in the kitchen, behind the shaving cream, or mid-toilet break.
From dynamic camera moves to clever sound design and beautifully textured 3D animation, every detail was fine-tuned to make the film pop. Or as Ralf puts it: “Reality with a kick.”
Spot them all!