Valorlub

Next generations
Client
Valorlub
Agency
Square
Director
Wannes Destoop

Beauty of imperfection

In these spots for Valorub, children gaze at their parents with admiration, hoping to one day follow in their footsteps. It's a universal memory that resonates with everyone. To enhance that nostalgic feeling, we chose, together with SQUARE, to shoot on 16mm film. It not only gives the visuals a warm texture but also adds authenticity and a timeless quality to the spot. A small detail with a big impact.